Last year’s Eurovision Song Contest final was seen by 105 million so the 122 million for this year is quite an increase. The show was most popular in Greece, Norway, Lithuania, Estonia, Sweden and Denmark who all produced a market share of minimum 68%. In average the total market share was 43,1%.
The 2009 Eurovision Song Contest held in Moscow became the most expensive contest ever with a budget of 50 million Euros. The money paid off as it also became the most seen contest ever. A total of 122 million people watched the show live. This is an increase of 17 million. The 122 million people watching the show is equal to a market share of 43, 1% in the 45 countries that showed the final live. In average the public service broadcasters in Europe who has the Eurovision Song Contest has a market share of 18,4% on a Saturday evening.
The show was most popular in Greece, Norway, Lithuania, Estonia, Sweden and Denmark. The market share was 68% in Denmark on a 6th place – and therefore higher in the first five mentioned countries. The three countries that produced the biggest jump in viewers were France, Estonia and the Netherlands.