Valentina Monetta is already an established singer in San Marino having released an album titled Il Mio Gioco Preferito with popular band My Funky Valentine and two singles to date, Sharp and Se Non Ci Sei Tu (an entry into San Marino RTV for ESC 2008). She originally began experimenting with R&B, soul and hip hop genres before finally settling into jazz with an influence of Italian musical culture.
Valentina was chosen at the last minute by SMtv whilst performing on stage; the San Marino RTV director watching conicidentally. She impressed her so much, she was chosen immediately to represent San Marino at the 2012 Eurovision Song Contest with the internally selected song, The Social Network Song (Oh Oh-Uh-Oh Oh).